PATENT ACTIVITIES AND TECHNOLOGICAL TRANSFER
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- Versione italiana
- Academic year
- 2022/2023
- Teacher
- BEATRICE ORLANDO
- Credits
- 6
- Didactic period
- Secondo Semestre
- SSD
- SECS-P/06
Training objectives
- The student learns:
- Notions of the basic concepts of innovation and the innovation ecosystem
- Intellectual and industrial property - differences, protection and exploitation: the tools available to authors and inventors
- Inventions by civil servants and inventions in companies
- Managing confidentiality of information
- The meaning of technology transfer and its different forms
- The III Mission of Universities and the role of Universities in technology transfer
- Technology transfer structures
- Notions of Open Innovation
- Sources of funding, including social funding
- basic principles utilized by private investors to evaluate an investment in your company
- basic understanding of company financial analysis
- overview of main corporate valuation models to value in practice your start up and innovative ideas.
- common risks to be avoided
- a glossary of key terms used in financial newspapers and useful for preparing business interviews with private investors.
At the end of the course, students will learn the concepts of the innovation ecosystem, the basics of industrial and intellectual property, the main tools to protect and exploit it, basic knowledge on technology transfer and forms of implementation, with particular reference to the role of universities in the context of open innovation as well as forms of financing for the implementation of projects.
At the end of the course, students will learn how to elaborate a solid business plan and to model company financial projections aiming at interacting and influence private investors (mainly venture capital, private equity funds) or public administrations to invest in your high growth start-up or your innovative turnaround projects in already established companies.
The course provides an accessible and informative entry point and basic understanding to the vast topic of corporate evaluation and how value is linked to intangible assets, growth opportunities and industry structure. Prerequisites
- none
Course programme
- The course will be divided into three modules:
Part One
- The innovation ecosystem
- Idea, innovation and invention
- The difference between industrial and intellectual property
- Copyright
- The patent
- The trademark
- Other intellectual works
hours: 16
Part Two
- Technology transfer notion and general framework
- The role of the university in transferring knowledge and technology - Mission III
- Collaboration between universities and businesses
- Definition of Technology Transfer Office, role and mission
- The exchange of confidential information and the forms of its protection: confidentiality
- The main contracts that regulate the transfer of knowledge and materials: licensing, assignments, NDA, MTA,
- Introduction to Open Innovation and thematic platforms
- Forms of project financing
hours: 16
Part Three
• Understanding the key highlights for a high-growth-tech start-up or innovative turnaround project in established companies to be able to raise capital funds: economic returns and sustainable value creation.
• What defines sustainable value creation and how to develop a systematic business evaluation framework:
- industry analysis: industry mapping, profit pool, industry stability
- industry structure: 5-forces model, entry and exit strategy, competitive rivalry
- industry disruption innovation
- firm specific sources of added value: production advantages, consumer advantages
- firm interaction: competition and cooperation, game theory
• Introduction to commonly company evaluation methods utilized by private investors to evaluate their willingness to invest.
• Business Plan and following steps with the private investors mainly Venture Capital and Private Equity funds.
hours 16 Didactic methods
- Lectures with support of electronic slides and focus groups
Learning assessment procedures
- The examination is written with multiple-choice answers. The aim of the examination is to check the level of achievement of the training objectives indicated above. To pass the examination, the student must obtain a minimum score of 18 out of 30.
Reference texts
- Giuseppe Conti, Massimiliano Granieri, Andrea Piccaluga: La gestione del Trasferimento Tecnologico – Strategie, modelli e strumenti. Springer edizioni (some chapters)
Melissa A. Schilling, Francesco Izzo: Gestione dell'innovazione - McGraw-Hill Education, 2020 (some parts)
Material provided by teacher
